Ex Fert
Tecnological park for research and developement of multi-media services
The History
Historically, F.E.R.T plants represent the original location where, for the fist
time all over the world, in 1919, cinema production acquired its own present
industrial characteristics.
The original combine goes back to 1919 and until the Thirties, it was subject
to some renovations, in order to constitute a well-balanced set of studios and
other buildings for the various cinematographic operations. Around the mid-sixties
the cinema company F.E.R.T. end up its activities and its buildings became of
property of the City of Turin: some of these buildings became then handicraft
laboratories or dumps while the close bowling club was deputed to manage one
of the theatres, which was then transformed into an indoor bowling ground.
The intervention
The area concerned within the project is located exactly where the ancient lower building of the cinematographic factory rose, more precisely it stands in the urban zone among Corso Lombardia, Via Terni and Via Forlì.
This site has already been subject to some requalification works and there
actually is the Virtual Reality & Multimedia Park”, Scientific
Telematic Park for Research, Development and Spreading of new multimedia
technologies.
The intervention envisaged by the “FERT 3” Project concerns
the completion of an allotment: this area is comprised into the so-called “Urban
zone under renovation”, classed
from the urban development plan of the city of Turin as area, which need
radical city planning transformations as well as new plant setting.
That’s
way this whole work has been included among those recovery interventions
of no longer used industrial sites, in order to enhance building property
as well as urban areas so as to give them back their original function,
even if in a superior form: the priority is then to create a structure
for audiovisive and multimedia production specifically related to the services
supply for the small and medium concerns operating on this market sector.
The investment
The intervention has been financed with a contribution of 5.396.642,68, euros while the admitted funding was of 3.777.649,88 euros.